Marketing Opportunities for Dallas BA Members
Being a member of the Dallas Builders Association entitles you to certain benefits that are exclusive to members of the Association. Some of the most diverse benefits are the marketing opportunities within the Dallas Builders Association.
ELerts allow you to send direct email marketing to Association members. You provide the message. You can send to builders only or to all members. This is a great way to advertise your company to multiple members all at once. It can be utilized to showcase anything from products to saying thank you to members for working with you.
Advertising in the Home Builder Newspaper (PRINT AND ONLINE)
Approximately 1,100 copies of the Association’s monthly newspaper, The Home Builder, are mailed to member firms of the Dallas BA. The newspaper is also available online. The pricing structure for advertising in The Home Builder is available in the marketing guide HERE.
Membership Directory Advertising
The Membership Directory is currently in production for 2022. This directory, published by E&M Consulting, is mailed to the Dallas BA’s full membership in late January and sent to all new members (excluding Affiliates) who join the Association throughout the year. This directory is an indispensable tool for all members. Directory advertising will be accepted through Dec. 9.
Target your advertising through Punch List, the Dallas Builders Association’s weekly e-newsletter. Punch List is emailed to Association member representatives and their employees who opt in to receive the bulletin. (More than 2,100 total distribution). Punch List banners are $200 per month or $55 per week. There is limited availability for this, so be sure to contact the Association today!
Home of the Week in The Dallas Morning News
In conjunction with The Dallas Morning News, the Dallas BA offers builder members the opportunity to have a project featured as the Home of the Week. A story and photo of the selected projects are featured weekly in The News’ New Home section, on DallasNews.com, on dallasbuilders.com, and on social media. The circulation of the newspaper along with the online presence helps this free service represent a value of more than $2,000.
As the trusted source for residential building news and information, the Dallas Builders Association is a valuable resource for both consumers and other industry professionals seeking products and services. Thousands of people visit the Association’s consumer site, DallasBuilders.com, and the member site, DallasBuilders.org, each month. Stand out from the crowd with ads and upgraded listing opportunities. All packages include a 500×150 pixel ad and a 250×250 pixel ad (linked to your website) along with Priority Placement in the Online Member Search. Pricing, availability and additional information can be found HERE.